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Contemporary Public Relations: Securing Media Attention for Your Business.

USD 68.87

An effective public relations system to garner media coverage for your company or product, viewed through the lens of a journalist.

Key Learning Objectives:

Cultivate and harness relationships with journalists
Identify the reporters most inclined to cover your business
Develop a compelling narrative for your brand and succinctly convey your story
Craft an impactful email pitch to capture reporters’ interest and yield outcomes
Secure features for your company in prominent blogs and mainstream publications
Navigate negative publicity with tact and s

 

SKU: Contemporary Public Relations: Securing Media Attention for Your Business. 1238 Category:

Description

An effective public relations system to garner media coverage for your company or product, viewed through the lens of a journalist.

Key Learning Objectives:

Cultivate and harness relationships with journalists
Identify the reporters most inclined to cover your business
Develop a compelling narrative for your brand and succinctly convey your story
Craft an impactful email pitch to capture reporters’ interest and yield outcomes
Secure features for your company in prominent blogs and mainstream publications
Navigate negative publicity with tact.

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